Business & Management , Brand and Product Management
Brands & Gaming
The computer gaming industry is bigger than the film and music industries and is growing faster than both of them put together. The industry is also changing fast. The typical computer gamer is in his mid 20s and female gamers make up one of the faster gro
- Nichols, David
- Palgrave Macmillan UK
- 168
- Hardback
- 9781403998972
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