How to Plan and Execute Strategy provides you with 24 practical steps for devising, implementing, and managing market-defining, growth-driving strategies. Encompassing every stage of the strategic process, this tactic-filled handbook tells you what you need to do. Table of Contents: Planning and executing strategy Manage strategically Follow the logic Assess your readiness Plan to plan Define your businesses Assess your situation Understand your model Know your market Assess the terrain Understand opportunities and threats Set feasible goals Strategize for goals Set priorities Pursue your purpose Follow your mission Write the business plan Write the annual plan Get the right people Obtain commitment Align with strategy Work across functions Execute with discipline Monitor and improve Learn, change, and institutionalize.