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Shpërndarje falas e porosive mbi 500 Den.

Business & Management , Brand and Product Management

Strategic Brand Management

For students, managers and senior executives studying Brand Management. ? Keller's market leading strategic brand management book provides insights into profitable brand strategies by building, measuring, and managing brand equity. The Global Edition stren

Autor: Keller, Kevin Lane
Botues: Pearson Education
Viti: 2012
Faqet: 590
Formati: Paperback
ISBN: 9780273779414

Çmimi 69,90 Euro 4 299 Denarë.

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